90 days from today is Tue, 20 June 2023

West Midlands Police Federation

West Midlands Police Federation contact details



The Citroen affinity scheme provides all serving Police Federation members, retired officers and police staff with the benefit of purchasing a new Citroen & DS car at exclusive prices through the Citroen and DS Birmingham North dealership.

Purchases must be made through the following Citroen Dealership, but can be delivered to any address nationwide:

Robins and Day Birmingham North

How the Scheme works

  • Discounts are available on all models, the levels of saving varies by model
  • Police Federation members, retired officers and police staff are able to extend the scheme benefits to their immediate family
  • Customers may part-exchange their current vehicle
  • Cars can be delivered to any address within the UK free of charge
  • Optional extras and accessories also incur a discount
  • All purchases include free metallic paint

Please use the contact details below for a quotation.

Who Qualifies?

Immediate family is defined as follows:
Wife, husband, brother, sister, son, daughter, mother, father, mother-in-law, father-in-law, brother-in-law, sister-in-law, uncle, aunt, niece, nephew, grandmother, grandfather, son-in-law, daughter-in-law, grandson and granddaughter.

Purchase Process

The following process details how members can take advantage of the exclusive savings:

Firstly, select your model of interest. Contact Stephen Rice at Robins & Day Birmingham North for a quotation to meet your specific needs.

T: 0121 306 4475

M: 07771 955 468

E: stephen.rice@mpsa.com

Please note, prices are subject to change at any time.
Vehicles purchased must be retained for a minimum of 6 months.
Each participant has an entitlement to purchase a maximum of 3 vehicles in any calendar year.

BONUS: All purchases include free metallic paint on all cars.

All Citroen UK vehicles come with the following warranty assurances:
Cars - 3 years / 60,000 miles, 12 year anti-corrosion, 3 year paint warranty. In addition to the comprehensive warranty, each vehicle comes with 1 year roadside assistance and recovery package in the event of mechanical breakdown. This cover can be extended through the supplying dealership.


March 2023